André Maurice Palmier

I’m a Lifecycle Marketing & Marketing Technology Specialist who works full time wrangling email marketing at the enterprise level. I spend my days building lifecycle automations, architecting data-driven personalization, and delivering 1:1 user experiences. Yes, occasionally that means hacking Outlook into submission. I also have been known to take on select consulting engagements for brands and practices I believe in.

I’ve named my dogs after people (Scottie, Steve, Bryan, and Susan) and I maintain a perfectly healthy obsession with Star Wars. And also, for better or worse i could also be called a:

  • Dungeon Master
  • Fleet Commander
  • Fantasy writer
  • Reddit lurker

People ask me, “André, what do you do?”

Most of the time I tell them I send spam emails. We laugh, the conversation moves on, and everyone is happy.

Every once in a while someone asks follow-up questions. What ESP do you use? How big are your lists, What’s your CDP?

This next section is for those people.

The following are all platforms I have direct experience marketing in and tools that I use on a regular basis, both personally and professionally.

Front-End & CMS Development

HTML5CSS3JavaScriptjQueryHandlebars TemplatingPHPVisual Studio CodeGitHub Version ControlcPanel Hosting Control PanelWordPress CMSDrupal CMSJoomla CMSDokuWikiWikimedia Platform

Email Platforms & Delivery

Iterable Email Marketing PlatformValidity Email Deliverability PlatformEmail on Acid Email Testing PlatformPostmark Transactional EmailMandrill Transactional EmailMailchimp Email MarketingCampaign Monitor Email PlatformConstant Contact Email PlatformMailPoet WordPress Email PluginBronto Email PlatformBlueHornet Email Platform

Data, Analytics & Customer Signals

Google Analytics 4Google AnalyticsGoogle Tag ManagerSegment Customer Data PlatformConstructor.io Product DiscoverySQL Databases

eCommerce Platforms & Reviews

Shopify eCommerce PlatformBigCommerce PlatformMagento eCommerce PlatformWooCommerce for WordPress3dcart eCommerce PlatformYotpo Reviews and UGC

Creative & Content Tools

Adobe PhotoshopAdobe IllustratorAdobe Premiere Pro

Paid Media, Social & Distribution

Google AdsFacebook MarketingPinterest MarketingHootsuite Social Media ManagementFeedly RSS Reader

Collaboration & Operations

Google Drive CollaborationJira Project ManagementWrike Project ManagementMicrosoft Office Suite